Sunday, February 21, 2016


This is a flag located at the top a light post inside of the Longo Toyota parking lot in the city of El Monte. It waves on and about when the wind is hitting it displaying the name of the dealership. The flag is clearly visible for those who exit the 10 west of ramp on Peck Road. The white color of the background is easy to spot and the red font is easy to read. The black and white checkered layer adds and interesting design that will help you associate the name Longo with cars. I think this is a simple and great design.

Sunday, February 7, 2016


This is a temporary sign projected on a screen in the AT&T theater in downtown Los Angeles. It is displaying the title for the Team Crispy Live! event. The sign is for those who attended the event last Saturday and sat inside the auditorium waiting for the show to begin. The sign is immediately recognizable for those who know who team crispy is and what it stands for. The light blue color is nice and bright easy to be seen as well as the red. The font for Live!, seems to look like from a sign that can be found outside of a theater. Overall the sign seems to be pretty effective.

This is a sign posted inside of the Disney's California Adventure Park. It is placed right outside of the Lunar Year Celebration attraction. The sign's intended audience is mainly for the park-goers, so they can see what this section of the park holds. The red lanterns were used because it is traditional in China for the New Year. The gold color accents the red color of the lanterns and the Mickey Mouse head shape is telling us that this is how Disney celebrates the New Year. I think the sign is really effective. It works and lets everyone know that 2016 is the year of the monkey.

Sunday, January 31, 2016


This advertising is painted on the outside of a beauty shop window. It clearly states that there is 10% OFF discount on Tuesday's. This would attract those who drive or walk by the store on Main Street. The reason why paint was used is because it is only temporarily on display and is easy to remove. Having Betty Boop on the ad will catch the customer's attention.  I feel that overall it is a good design for the ad.  

This here is a label that asks faculty and staff to keep the area around the lunch tables clean. this lets students know that it is reserved only for school employees. The material used for the label is made from paper. It appears to not function as intended since the table is dirty. I think that the sentence that mentions for who the table is reserved for should have a larger font so it would be more visible. Perhaps they should have used another material for this label.

Sunday, January 24, 2016

This is promotional advertisement letter from the West Covina Nissan dealership. It is intended for car owners that live near this dealership. It is supposed to attract new customers by letting know that they won a gift card and that they can pick it up. The design shows the words, $100 gift card, in larger font to catch the eyes of customers. There is a bow on the top right corner that signifies a gift. It seems to be a good idea because consumers are attracted by freebies. Although a consumer might go to the dealership and not buy a car. 
This a restaurant sign located on Atlantic Blvd and Huntington Drive. It lights up, tells time with a clock, and displays the restaurants name and Logo. This sign is three sided and can be seen by the public from all corners and from a distance. They chose red, blue, and green colors for the neon lights . The sign is used as a marker to let the public know they sell breakfast, lunch and dinner. It is a brilliant idea and it is very effective. It is hard to miss. Perhaps the name Twohey's could be displayed in an orange color so that it can stand out.